Managing business in a multi-channel world : success factors for E-business / Timo Saarinen, Markku...
Managing business in a multi-channel world : success factors for E-business / Timo Saarinen, Markku...
Managing business in a multi-channel world : success factors for E-business / Timo Saarinen, Markku Tinnila, Anne Tseng, [editors].
About this item
Full title
Publisher
Hershey PA : Idea Group Pub., c2005.
Call Numbers
N658.872/31
Record Identifier
MMS ID
Language
English
Formats
Physical Description
Physical content
xvii, 347 p. : ill. ; 27 cm.
Publication information
Publisher
Hershey PA : Idea Group Pub., c2005.
Place of Publication
Pennsylvania
Date Published
c2005.
Subjects
More information
Scope and Contents
Summary
"Managing Business in a Multi-Channel World: Success Factors for E-Business addresses the concerns of existing companies who wish to succeed in the new multi-channel environment as it develops and becomes commonplace. Readers will obtain academically rigorous yet manager-accessible insight into recent studies on multi-channel e-business in three fo...
Alternative Titles
Full title
Managing business in a multi-channel world : success factors for E-business / Timo Saarinen, Markku Tinnila, Anne Tseng, [editors].
Authors, Artists and Contributors
Author / Artists
Notes
General note
Includes bibliographical references and index.
Identifiers
Primary Identifiers
Call Numbers
N658.872/31
Record Identifier
74VKqBJkzDNb
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/74VKqBJkzDNb
Other Identifiers
ISBN
1591406315 (ebook)
9781591406297 (hard cover)
1591406293 (hard cover)
9781591406303 (soft cover)
1591406307 (soft cover)
9781591406310 (ebook)
DDC
658.872
MMS ID
991020407619702626
