Innovation management : strategy and implementation using the pentathlon framework / Keith Goffin an...
Innovation management : strategy and implementation using the pentathlon framework / Keith Goffin an...
Innovation management : strategy and implementation using the pentathlon framework / Keith Goffin and Rick Mitchell.
About this item
Full title
Author / Creator
Publisher
New York : Palgrave Macmillan, 2005.
Date
2005.
Call Numbers
N658.4062/25
Record Identifier
MMS ID
Language
English
Formats
Physical Description
Physical content
p. cm.
Contents
1. The role of innovation -- 2. Innovation and economics -- 3. Contrasting services with manufacturing -- 4. Developing an innovation strategy -- 5. Ideas : managing creativity and knowledge -- 6. Prioritization : selecting and managing the portfolio -- 7. Implementation of new products, processes a...
Publication information
Publisher
New York : Palgrave Macmillan, 2005.
Place of Publication
New York (State)
Date Published
2005.
Subjects
More information
Scope and Contents
Summary
"Whether you are studying innovation as part of a master's degree, or are a manager confronted with urgent innovation issues, Innovation. Management: Strategy and Implementation Using the Pentathlon Framework is a key text for understanding innovation and performing better."--BOOK JACKET....
Alternative Titles
Full title
Innovation management : strategy and implementation using the pentathlon framework / Keith Goffin and Rick Mitchell.
Authors, Artists and Contributors
Author / Creator
Author / Artists
Notes
General note
Includes bibliographical references and index.
Identifiers
Primary Identifiers
Call Numbers
N658.4062/25
Record Identifier
74VKqJbKlPgg
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/74VKqJbKlPgg
Other Identifiers
ISBN
1403912602 (pbk.)
9781403912602 (pbk.) :
DDC
658.4062
MMS ID
991020222349702626
