Marketing : core concepts and applications / William M. Pride ... [et al.].
Marketing : core concepts and applications / William M. Pride ... [et al.].
About this item
Full title
Publisher
Milton, Qld. : John Wiley, 2006, [i.e. 2005]
Date
2006, [i.e. 2005]
Call Numbers
NQ658.8/76 DISC
Record Identifier
MMS ID
Language
English
Formats
Physical Description
Physical content
xxiii, 519 p. : col. ill. ; 26 cm. + 1 compact disc : mp3 ; 4 3/4 in.
Publication information
Publisher
Milton, Qld. : John Wiley, 2006, [i.e. 2005]
Edition
Asia-Pacific ed.
Place of Publication
Queensland
Date Published
2006, [i.e. 2005]
Subjects
More information
Alternative Titles
Full title
Marketing : core concepts and applications / William M. Pride ... [et al.].
Authors, Artists and Contributors
Author / Artists
Notes
General note
Includes bibliographic references and index.
"CD Rom contains mp3 audio files for the revision of key marketing concepts on your iPod, mobile phone, or computer."--CD label.
Identifiers
Primary Identifiers
Call Numbers
NQ658.8/76 DISC
Record Identifier
74VKqygR2epb
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/74VKqygR2epb
Other Identifiers
ISBN
0470807180
9780470807187
DDC
658.8
MMS ID
991020402449702626