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Managing services / [edited by] Alan Nankervis ... [et al.]
Managing services / [edited by] Alan Nankervis ... [et al.]
About this item
Full title
Author / Creator
Publisher
Port Melbourne, Vic. ; Cambridge : Cambridge University Press, 2005.
Date
2005.
Call Numbers
658.00994
Record Identifier
MMS ID
Language
English
Formats
Physical Description
Physical content
xiv, 362 p. : ill. ; 25 cm.
Contents
1. Services and their management -- 2. The services environment -- 3. Stakeholders and their influences on services -- 4. Managing strategy in services -- 5. Marketing management in services -- 6. Strategic operations management in services -- 7. Financial management in services -- 8. Human resource...
Publication information
Publisher
Port Melbourne, Vic. ; Cambridge : Cambridge University Press, 2005.
Place of Publication
Victoria
Date Published
2005.
Subjects
More information
Scope and Contents
Summary
"The rapid increase in global services during the last few decades is without doubt one of the most challenging social, cultural, political, and especially economic, forces of our time. Services have supplanted agriculture, manufacturing and resources, as the primary source of international competitive advantage in many countries, providing wealth,...
Alternative Titles
Full title
Managing services / [edited by] Alan Nankervis ... [et al.]
Authors, Artists and Contributors
Author / Creator
Notes
General note
Formerly CIP.
Includes bibliographical references and index.
Contextual Information
Related resource (online)
Other version (online)
Identifiers
Primary Identifiers
Call Numbers
658.00994
Record Identifier
74VKvrlON2Pd
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/74VKvrlON2Pd
Other Identifiers
ISBN
9780521606516
0521606519 :
DDC
658.00994
MMS ID
991021573349702626
