Dictionary of marketing and communication : including advertising, market research and public relati...
Dictionary of marketing and communication : including advertising, market research and public relations, with a selection of terms and references from distribution, printing, photography, publishing, radio and television and the social sciences / [by] Frank Jefkins.
About this item
Full title
Author / Creator
Publisher
Aylesbury : Intertext, 1973.
Date
1973.
Call Numbers
T0314248
Record Identifier
MMS ID
Language
English
Formats
Physical Description
Physical content
[5], 121 p. ; 24 cm.
Publication information
Publisher
Aylesbury : Intertext, 1973.
Place of Publication
England
Date Published
1973.
Subjects
More information
Alternative Titles
Full title
Dictionary of marketing and communication : including advertising, market research and public relations, with a selection of terms and references from distribution, printing, photography, publishing, radio and television and the social sciences / [by] Frank Jefkins.
Authors, Artists and Contributors
Author / Creator
Notes
General note
Transferred from: N658.8003/1.
Identifiers
Primary Identifiers
Call Numbers
T0314248
Record Identifier
74VKwQP2adxb
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/74VKwQP2adxb
Other Identifiers
ISBN
0700202188
9780700202188
MMS ID
991018446979702626