Market research handbook.
Market research handbook.
About this item
Full title
Publisher
Chichester, West Sussex, England ; Hoboken, NJ. : John Wiley & Sons, c2007.
Uniform title
Alternative title
Call Numbers
G 2014/2821
Record Identifier
MMS ID
Language
English
Formats
Physical Description
Physical content
xxvi, 627 p. : ill. ; 26 cm.
Publication information
Publisher
Chichester, West Sussex, England ; Hoboken, NJ. : John Wiley & Sons, c2007.
Edition
5th ed. / edited by Mario van Hamersveld, Cees de Bont.
Place of Publication
England
Date Published
c2007.
Subjects
More information
Alternative Titles
Full title
Market research handbook.
Variant title
ESOMAR handbook of market and opinion research.
Authors, Artists and Contributors
Author / Artists
Notes
General note
ESOMAR world research publication.
Rev. ed. of: The ESOMAR handbook of market and opinion research / edited by Colin McDonald, Phyllis Vangelder. 4th ed. c1998.
Includes bibliographical references and index.
State Reference Library copy: transferred from REF N658.83/116.
Contextual Information
Date Copyright
c2007.
Related resource (online)
Other version (online)
Identifiers
Primary Identifiers
Call Numbers
G 2014/2821
Record Identifier
74VKzG6Q7mdg
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/74VKzG6Q7mdg
Other Identifiers
ISBN
0470517689 (cloth : alk. paper)
9780470517680 (cloth : alk. paper)
DDC
658.83
MMS ID
991023512669702626