Unleashing the killer app : digital strategies for market dominance / Larry Downes and Chunka Mui.
Unleashing the killer app : digital strategies for market dominance / Larry Downes and Chunka Mui.
Unleashing the killer app : digital strategies for market dominance / Larry Downes and Chunka Mui.
About this item
Full title
Author / Creator
Publisher
Boston, Mass. : Harvard Business School Press, c1998.
Call Numbers
N658.4038/179
Record Identifier
MMS ID
Language
English
Formats
Physical Description
Physical content
xix, 243 p. : ill. ; 24 cm.
Publication information
Publisher
Boston, Mass. : Harvard Business School Press, c1998.
Place of Publication
Massachusetts
Date Published
c1998.
Subjects
More information
Scope and Contents
Summary
With Unleashing the Killer App, Downes and Mui offer a progressive guide to transforming your company into a place where killer apps are born. Drawing from their experience and research with leading global businesses, the authors identify the twelve fundamental design principles for building killer apps; illustrate these principles with classic sto...
Alternative Titles
Full title
Unleashing the killer app : digital strategies for market dominance / Larry Downes and Chunka Mui.
Authors, Artists and Contributors
Author / Creator
Author / Artists
Notes
General note
Includes bibliographical references (p. 225-227) and index.
Contextual Information
Date Copyright
c1998.
Identifiers
Primary Identifiers
Call Numbers
N658.4038/179
Record Identifier
74VM4PLdOBXl
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/74VM4PLdOBXl
Other Identifiers
ISBN
087584801X (alk. paper)
DDC
658.4038
MMS ID
991001324739702626
