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The adman in the parlor : magazines and the gendering of consumer culture, 1880s to 1910s / Ellen Gr...

The adman in the parlor : magazines and the gendering o...

The adman in the parlor : magazines and the gendering of consumer culture, 1880s to 1910s / Ellen Gr...

https://devfeature-collection.sl.nsw.gov.au/record/74VM5zZQj88b

The adman in the parlor : magazines and the gendering of consumer culture, 1880s to 1910s / Ellen Gruber Garvey.

About this item

Full title

The adman in the parlor : magazines and the gendering of consumer culture, 1880s to 1910s / Ellen Gruber Garvey.

Author / Creator

Publisher

New York : Oxford University Press, 1996.

Date

1996.

Call Numbers

N813.409/2

Record Identifier

74VM5zZQj88b

MMS ID

991003643729702626

Language

English

Formats

Physical Description

Physical content

viii, 230 p. : ill. ; 24 cm.

Contents

1. Readers Read Advertising into Their Lives: The Trade Card Scrapbook -- 2. Training the Reader's Attention: Advertising Contests -- 3. "The Commercial Spirit Has Entered In": Speech, Fiction, and Advertising -- 4. Reframing the Bicycle: Magazines and Scorching Women -- 5. Rewriting Mrs. Consumer:...

Publication information

Publisher

New York : Oxford University Press, 1996.

Place of Publication

New York (State)

Date Published

1996.

More information

Alternative Titles

Full title

The adman in the parlor : magazines and the gendering of consumer culture, 1880s to 1910s / Ellen Gruber Garvey.

Authors, Artists and Contributors

Author / Creator

Notes

General note

Includes bibliographical references (p. 187-220) and index.

Identifiers

Primary Identifiers

Call Numbers

N813.409/2

Record Identifier

74VM5zZQj88b

Permalink

https://devfeature-collection.sl.nsw.gov.au/record/74VM5zZQj88b

Other Identifiers

ISBN

0195092961 (acid-free paper)

9780195108224 (pbk. : acid-free paper)

0195108221 (pbk. : acid-free paper)

9780195092967 (acid-free paper)

DDC

813.409

MMS ID

991003643729702626

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