The adman in the parlor : magazines and the gendering of consumer culture, 1880s to 1910s / Ellen Gr...
The adman in the parlor : magazines and the gendering of consumer culture, 1880s to 1910s / Ellen Gruber Garvey.
About this item
Full title
Author / Creator
Publisher
New York : Oxford University Press, 1996.
Date
1996.
Call Numbers
N813.409/2
Record Identifier
MMS ID
Language
English
Formats
Physical Description
Physical content
viii, 230 p. : ill. ; 24 cm.
Contents
1. Readers Read Advertising into Their Lives: The Trade Card Scrapbook -- 2. Training the Reader's Attention: Advertising Contests -- 3. "The Commercial Spirit Has Entered In": Speech, Fiction, and Advertising -- 4. Reframing the Bicycle: Magazines and Scorching Women -- 5. Rewriting Mrs. Consumer:...
Publication information
Publisher
New York : Oxford University Press, 1996.
Place of Publication
New York (State)
Date Published
1996.
Subjects
More information
Alternative Titles
Full title
The adman in the parlor : magazines and the gendering of consumer culture, 1880s to 1910s / Ellen Gruber Garvey.
Authors, Artists and Contributors
Author / Creator
Notes
General note
Includes bibliographical references (p. 187-220) and index.
Identifiers
Primary Identifiers
Call Numbers
N813.409/2
Record Identifier
74VM5zZQj88b
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/74VM5zZQj88b
Other Identifiers
ISBN
0195092961 (acid-free paper)
9780195108224 (pbk. : acid-free paper)
0195108221 (pbk. : acid-free paper)
9780195092967 (acid-free paper)
DDC
813.409
MMS ID
991003643729702626