Product juggernauts : how companies mobilize to generate a stream of market winners / Jean-Philippe...
Product juggernauts : how companies mobilize to generate a stream of market winners / Jean-Philippe...
Product juggernauts : how companies mobilize to generate a stream of market winners / Jean-Philippe Deschamps and P. Ranganath Nayak.
About this item
Full title
Author / Creator
Publisher
Boston : Harvard Business School Press, c1995.
Call Numbers
N658.56/27
Record Identifier
MMS ID
Language
English
Formats
Physical Description
Physical content
xii, 472 p. : ill. ; 25 cm.
Contents
1. Rethinking -- 2. Product Juggernauts -- 3. Fomenting a Customer Obsession -- 4. Devising a Bold Game Plan -- 5. Implementing a World-Class Process -- 6. Empowering Program Managers -- 7. Forging Committed Teams -- 8. Marshaling the Resources -- 9. Speeding Up Product Creation -- 10. Realigning th...
Publication information
Publisher
Boston : Harvard Business School Press, c1995.
Place of Publication
Massachusetts
Date Published
c1995.
Subjects
More information
Alternative Titles
Full title
Product juggernauts : how companies mobilize to generate a stream of market winners / Jean-Philippe Deschamps and P. Ranganath Nayak.
Authors, Artists and Contributors
Author / Creator
Author / Artists
Notes
General note
Includes bibliographical references (p. [455]-460) and index.
Contextual Information
Date Copyright
c1995.
Identifiers
Primary Identifiers
Call Numbers
N658.56/27
Record Identifier
74VMBaq6mzR3
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/74VMBaq6mzR3
Other Identifiers
ISBN
0875843417 (acid-free paper)
9780875843414 (acid-free paper)
DDC
658.56
MMS ID
991002389119702626
