Marketing to Chinese-Australians / by Alvin Chan.
Marketing to Chinese-Australians / by Alvin Chan.
About this item
Full title
Author / Creator
Publisher
[Kingswood, N.S.W.] : Department of Marketing, University of Western Sydney, Nepean, 1996.
Date
1996.
Call Numbers
Q658.804/1
Record Identifier
MMS ID
Language
English
Formats
Physical Description
Physical content
11 p. ; 30 cm.
Publication information
Publisher
[Kingswood, N.S.W.] : Department of Marketing, University of Western Sydney, Nepean, 1996.
Place of Publication
New South Wales
Date Published
1996.
Subjects
More information
Alternative Titles
Full title
Marketing to Chinese-Australians / by Alvin Chan.
Authors, Artists and Contributors
Author / Creator
Notes
General note
Working paper, 1036-5613 ; 10/1996.
"Paper for presentation at the Multicultural Marketing Conference, Virginia, USA, October 16-19, 1996".
Includes bibliographical references.
Identifiers
Primary Identifiers
Call Numbers
Q658.804/1
Record Identifier
74VMQP0bKjey
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/74VMQP0bKjey
Other Identifiers
ISBN
1863412972
9781863412971
DDC
658.804
MMS ID
991000369649702626
