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American businesses in China : balancing culture and communication / Nancy Lynch Street and Marilyn...

American businesses in China : balancing culture and co...

American businesses in China : balancing culture and communication / Nancy Lynch Street and Marilyn...

https://devfeature-collection.sl.nsw.gov.au/record/74VMQbK3Md0y

American businesses in China : balancing culture and communication / Nancy Lynch Street and Marilyn J. Matelski.

About this item

Full title

American businesses in China : balancing culture and communication / Nancy Lynch Street and Marilyn J. Matelski.

Author / Creator

Publisher

Jefferson, N.C. : McFarland & Co., 2008.

Date

2008.

Call Numbers

N338.88973/ 4

Record Identifier

74VMQbK3Md0y

MMS ID

991000575899702626

Language

English

Formats

Physical Description

Physical content

x, 349 p. ; 23 cm.

Contents

Chronology of Chinese-American Trade, 1786-2008 -- 1. The Chinese Worldview -- 2. Issues in Globalization -- 3. China's Changing Consumer Landscape -- 4. Case Study: Educational Programs and Exchanges in China -- 5. Case Study: Two Art Exhibitions Cross the Pacific -- 6. Case Study: General Electric...

Publication information

Publisher

Jefferson, N.C. : McFarland & Co., 2008.

Edition

2nd ed.

Place of Publication

North Carolina

Date Published

2008.

More information

Scope and Contents

Summary

"This revised edition provides readers with a close understanding of the breathtaking technological and cultural evolution of 21st century China. The authors argue that after some 25 years of overt economic globalization, the Chinese have emerged as quite successful in their economic relationships with the West"--Provided by publisher.

Alternative Titles

Full title

American businesses in China : balancing culture and communication / Nancy Lynch Street and Marilyn J. Matelski.

Authors, Artists and Contributors

Author / Creator

Notes

General note

Includes bibliographical references (p. 329-346) and index.

Identifiers

Primary Identifiers

Call Numbers

N338.88973/ 4

Record Identifier

74VMQbK3Md0y

Permalink

https://devfeature-collection.sl.nsw.gov.au/record/74VMQbK3Md0y

Other Identifiers

ISBN

9780786435920 (softcover : alk. paper)

DDC

338.88973051

MMS ID

991000575899702626

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