Commercialization of innovative technologies : bringing good ideas to the marketplace / C. Joseph To...
Commercialization of innovative technologies : bringing good ideas to the marketplace / C. Joseph To...
Commercialization of innovative technologies : bringing good ideas to the marketplace / C. Joseph Touhill, Gregory J. Touhill, Thomas A. O'Riordan.
About this item
Full title
Author / Creator
Publisher
Hoboken, N.J. : Wiley-Interscience ; Chichester : John Wiley [distributor], c2008.
Call Numbers
N658.577/4
Record Identifier
MMS ID
Language
English
Formats
Physical Description
Physical content
xviii, 251 p. : ill., ports. ; 25 cm.
Contents
1. Establishing Perspective -- 2. Our Perspective -- 3. Developing an Endgame -- 4. Finding Ideas -- 5. Investing in Ideas -- 6. Assessing Ideas -- 7. Paying for and Controlling Ideas -- 8. Developing Ideas -- 9. Designing and Building Technology -- 10. Demonstrating Technology -- 11. Standardizing...
Publication information
Publisher
Hoboken, N.J. : Wiley-Interscience ; Chichester : John Wiley [distributor], c2008.
Place of Publication
New Jersey
Date Published
c2008.
Subjects
More information
Scope and Contents
Summary
"This book helps you find innovative new technology ideas and guides you through the complete lifecycle of product innovation, including screening, funding, development, and commercialization. It gives you an edge by enabling you to start off with a solid foundation and strategy. Commercialization of Innovative Technologies focuses on three core ar...
Alternative Titles
Full title
Commercialization of innovative technologies : bringing good ideas to the marketplace / C. Joseph Touhill, Gregory J. Touhill, Thomas A. O'Riordan.
Authors, Artists and Contributors
Author / Creator
Author / Artists
Notes
General note
Includes bibliographical references and index.
Contextual Information
Date Copyright
c2008.
Related resource (online)
Identifiers
Primary Identifiers
Call Numbers
N658.577/4
Record Identifier
74VMQqoQ3pLd
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/74VMQqoQ3pLd
Other Identifiers
ISBN
9780470230077 :
047023007X :
DDC
658.577
MMS ID
991000382839702626
