Marketing online : low-cost, high-yield strategies for small businesses & professionals / Marcia Yud...
Marketing online : low-cost, high-yield strategies for small businesses & professionals / Marcia Yud...
Marketing online : low-cost, high-yield strategies for small businesses & professionals / Marcia Yudkin.
About this item
Full title
Author / Creator
Publisher
New York, N.Y. : Plume Book, 1995.
Date
1995.
Call Numbers
N658.84/81
Record Identifier
MMS ID
Language
English
Formats
Physical Description
Physical content
xiv, 258 p. ; 20 cm.
Contents
1. How Online Activity Produces Business -- 2. Personal Marketing for Fame and Fortune -- 3. An Online Orientation -- 4. Overcoming the Fear Factor -- 5. Choosing Your Pond and Personality -- 6. Schmoozing: Making Connections Without Soliciting Business -- 7. Schmoozing: Understanding the Medium --...
Publication information
Publisher
New York, N.Y. : Plume Book, 1995.
Place of Publication
New York (State)
Date Published
1995.
Subjects
More information
Scope and Contents
Summary
Attract new customers and clients with the help of this strategic guide to maneuvering on the information superhighway. Today's popular online services, such as CompuServe, Prodigy, and America Online, along with the Internet and local bulletin board systems, offer an inexpensive marketing tool to anyone who knows how to exploit them. Here Marcia Y...
Alternative Titles
Full title
Marketing online : low-cost, high-yield strategies for small businesses & professionals / Marcia Yudkin.
Authors, Artists and Contributors
Author / Creator
Notes
General note
Includes index.
Identifiers
Primary Identifiers
Call Numbers
N658.84/81
Record Identifier
74VMxKLM6y3l
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/74VMxKLM6y3l
Other Identifiers
ISBN
0452275296 :
9780452275294 :
DDC
658.84
MMS ID
991002652659702626
