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Southern marketing : theory and applications : proceedings of the Refereed Section of the 1994 Austr...

Southern marketing : theory and applications : proceedi...

Southern marketing : theory and applications : proceedings of the Refereed Section of the 1994 Austr...

https://devfeature-collection.sl.nsw.gov.au/record/74VMxMQoyK2b

Southern marketing : theory and applications : proceedings of the Refereed Section of the 1994 Australian Marketing Conference / editor: Byron Sharp ; conference coordinator: Christopher Riquier.

About this item

Full title

Southern marketing : theory and applications : proceedings of the Refereed Section of the 1994 Australian Marketing Conference / editor: Byron Sharp ; conference coordinator: Christopher Riquier.

Publisher

Adelaide : Marketing Science Centre, Elton Mayo School of Management, University of South Australia, [1994]

Date

[1994]

Call Numbers

NQ380.1/3

Record Identifier

74VMxMQoyK2b

MMS ID

991002640199702626

Language

English

Formats

Physical Description

Physical content

620 p. : ill. ; 30 cm.

Publication information

Publisher

Adelaide : Marketing Science Centre, Elton Mayo School of Management, University of South Australia, [1994]

Place of Publication

South Australia

Date Published

[1994]

More information

Alternative Titles

Full title

Southern marketing : theory and applications : proceedings of the Refereed Section of the 1994 Australian Marketing Conference / editor: Byron Sharp ; conference coordinator: Christopher Riquier.

Notes

General note

Includes bibliographical references.

Identifiers

Primary Identifiers

Call Numbers

NQ380.1/3

Record Identifier

74VMxMQoyK2b

Permalink

https://devfeature-collection.sl.nsw.gov.au/record/74VMxMQoyK2b

Other Identifiers

ISBN

0863962378

9780863962370

DDC

380.1

MMS ID

991002640199702626

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