Customers.com : how to create a profitable business strategy for the Internet and beyond / Patricia...
Customers.com : how to create a profitable business strategy for the Internet and beyond / Patricia...
Customers.com : how to create a profitable business strategy for the Internet and beyond / Patricia B. Seybold with Ronni T. Marshak.
About this item
Full title
Author / Creator
Publisher
New York : Times Business, c1998.
Call Numbers
N658.8120285/2
Record Identifier
MMS ID
Language
English
Formats
Physical Description
Physical content
xx, 360 p. : ill. ; 25 cm.
Contents
Pt. 1. Five Steps to Success in Electronic Commerce -- How to Create a Profitable Electronic Business Strategy. Step 1. Make It Easy for Customers to Do Business with You. Step 2. Focus on the End Customer for Your Products and Services. Step 3. Redesign Your Customer-Facing Business Processes from...
CSF 5. Let Customers Help Themselves. Dell Computer. iPrint. CSF 6. Help Customers Do Their Jobs. Boeing. PhotoDisc. CSF 7. Deliver Personalized Service. Dow Jones. General Motors. CSF 8. Foster Community. Cisco Systems. Tripod.
Publication information
Publisher
New York : Times Business, c1998.
Edition
1st ed.
Place of Publication
New York (State)
Date Published
c1998.
Subjects
More information
Scope and Contents
Summary
Patricia Seybold has advised major companies not only on the technical requirements for a successful electronic commerce strategy, but also on the management, marketing, sales, and customer support systems necessary to create an infrastructure that seamlessly blends a company's e-commerce initiative with its overall business. It all starts with cus...
Alternative Titles
Full title
Customers.com : how to create a profitable business strategy for the Internet and beyond / Patricia B. Seybold with Ronni T. Marshak.
Authors, Artists and Contributors
Author / Creator
Author / Artists
Notes
General note
Includes index.
Contextual Information
Date Copyright
c1998.
Related resource (online)
Other version (online)
Identifiers
Primary Identifiers
Call Numbers
N658.8120285/2
Record Identifier
74VMyLADVpZM
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/74VMyLADVpZM
Other Identifiers
ISBN
0812930371
9780812930375 (acid-free paper)
0812930371 (acid-free paper)
9780812930375
DDC
658.81202854678
MMS ID
991002080869702626
