The financial impact of marketing delays / by Brett Collins, John Rickard and Allen Russell.
The financial impact of marketing delays / by Brett Collins, John Rickard and Allen Russell.
The financial impact of marketing delays / by Brett Collins, John Rickard and Allen Russell.
About this item
Full title
Author / Creator
Publisher
[Parkville, Vic.] : University of Melbourne, Graduate School of Management, 1990.
Date
1990.
Call Numbers
Q658.15/24
Record Identifier
MMS ID
Language
English
Formats
Physical Description
Physical content
15, 6 p. ; 30 cm.
Publication information
Publisher
[Parkville, Vic.] : University of Melbourne, Graduate School of Management, 1990.
Place of Publication
Victoria
Date Published
1990.
Subjects
More information
Alternative Titles
Full title
The financial impact of marketing delays / by Brett Collins, John Rickard and Allen Russell.
Authors, Artists and Contributors
Author / Creator
Notes
General note
Working paper / the University of Melbourne, the Graduate School of Management ISSN 0815-1032 ; no. 4, 1990.
Bibliography: p. 15.
Identifiers
Primary Identifiers
Call Numbers
Q658.15/24
Record Identifier
74Vv02WGjE7O
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/74Vv02WGjE7O
Other Identifiers
ISBN
0732502187 :
9780732502188 :
DDC
658.15
MMS ID
991015656699702626
