Log in to save to my catalogue

The financial impact of marketing delays / by Brett Collins, John Rickard and Allen Russell.

The financial impact of marketing delays / by Brett Col...

The financial impact of marketing delays / by Brett Collins, John Rickard and Allen Russell.

https://devfeature-collection.sl.nsw.gov.au/record/74Vv02WGjE7O

The financial impact of marketing delays / by Brett Collins, John Rickard and Allen Russell.

About this item

Full title

The financial impact of marketing delays / by Brett Collins, John Rickard and Allen Russell.

Author / Creator

Publisher

[Parkville, Vic.] : University of Melbourne, Graduate School of Management, 1990.

Date

1990.

Call Numbers

Q658.15/24

Record Identifier

74Vv02WGjE7O

MMS ID

991015656699702626

Language

English

Formats

Physical Description

Physical content

15, 6 p. ; 30 cm.

Publication information

Publisher

[Parkville, Vic.] : University of Melbourne, Graduate School of Management, 1990.

Place of Publication

Victoria

Date Published

1990.

More information

Alternative Titles

Full title

The financial impact of marketing delays / by Brett Collins, John Rickard and Allen Russell.

Notes

General note

Working paper / the University of Melbourne, the Graduate School of Management ISSN 0815-1032 ; no. 4, 1990.

Bibliography: p. 15.

Identifiers

Primary Identifiers

Call Numbers

Q658.15/24

Record Identifier

74Vv02WGjE7O

Permalink

https://devfeature-collection.sl.nsw.gov.au/record/74Vv02WGjE7O

Other Identifiers

ISBN

0732502187 :

9780732502188 :

DDC

658.15

MMS ID

991015656699702626

How to access this item

1 of 0Request as a Library member