The PR practitioner's desktop guide / Caroline Black.
The PR practitioner's desktop guide / Caroline Black.
About this item
Full title
Author / Creator
Publisher
North Sydney, N.S.W. : Richmond Ventures, 2002.
Date
2002.
Call Numbers
659.2/9
Record Identifier
MMS ID
Language
English
Formats
Physical Description
Physical content
247 p. ; 23 cm.
Publication information
Publisher
North Sydney, N.S.W. : Richmond Ventures, 2002.
Edition
Australian ed. / edited by Graham Lauren.
Place of Publication
New South Wales
Date Published
2002.
Subjects
More information
Scope and Contents
Summary
A practical source of reference and best practice on every aspect of public relations. Containing information on legal and ethical issues, and guidance on crisis management, it is an invaluable source book for all PR practitioners. Chapters cover media relations, new product launches, event management and other topics.
Alternative Titles
Full title
The PR practitioner's desktop guide / Caroline Black.
Authors, Artists and Contributors
Author / Creator
Notes
General note
Includes index.
Bibliography: p. 216-217.
Contextual Information
Other version (online)
Identifiers
Primary Identifiers
Call Numbers
659.2/9
Record Identifier
74Vv0Vgr4yod
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/74Vv0Vgr4yod
Other Identifiers
ISBN
1920688072 (Pbk)
9781920688073 (pbk.)
1920688072 (pbk.)
9781920688080 (loose-leaf)
1920688080 (loose-leaf)
9781920688073 :
1920688072 :
9781920688073 (Pbk)
DDC
659.2
MMS ID
991015794719702626
