Global business alliances : theory and practice / Refik Culpan.
Global business alliances : theory and practice / Refik Culpan.
About this item
Full title
Author / Creator
Publisher
Westport, CT : Quorum Books, 2002.
Date
2002.
Call Numbers
N658.044/17
Record Identifier
MMS ID
Language
English
Formats
Physical Description
Physical content
xvi, 223 p. : ill. ; 24 cm.
Contents
1. Competition and Cooperation -- 2. Theoretical Foundations -- 3. International Business Strategy and Alliances -- 4. Equity Alliances -- 5. Non-Equity Alliances -- 6. Global Alliances in the Automobile Manufacturing Industry -- 7. Global Alliances in the Pharmaceutical Industry -- 8. Global Allian...
Publication information
Publisher
Westport, CT : Quorum Books, 2002.
Place of Publication
Connecticut
Date Published
2002.
Subjects
More information
Scope and Contents
Summary
"Forging business alliances can vitalize corporate strategies. This book is a road map to the concepts and theories underlying successful business alliances in four critical industries: automobile manufacturing, pharmaceuticals, airlines, and telecommunications." "Dr. Culpan offers the essentials of global partnering as seen from a strategic manage...
Alternative Titles
Full title
Global business alliances : theory and practice / Refik Culpan.
Authors, Artists and Contributors
Author / Creator
Notes
General note
Includes bibliographical references and index.
Contextual Information
Other version (online)
Identifiers
Primary Identifiers
Call Numbers
N658.044/17
Record Identifier
74Vv0XA3yVyl
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/74Vv0XA3yVyl
Other Identifiers
ISBN
1567203132 (alk. paper)
9781567203134 (alk. paper)
DDC
658.044
MMS ID
991015817129702626
