Ratings in transition.
Ratings in transition.
About this item
Full title
Publisher
Nathan, Qld. : Australian Key Centre for Cultural and Media Policy, 2002.
Date
2002.
Call Numbers
N301.160994/1
Record Identifier
MMS ID
Language
English
Formats
Physical Description
Physical content
181 p. ; 25 cm.
Publication information
Publisher
Nathan, Qld. : Australian Key Centre for Cultural and Media Policy, 2002.
Place of Publication
Queensland
Date Published
2002.
Subjects
More information
Scope and Contents
Summary
Introducing ratings in transition -- Industry implications -- Reflections -- Developments in new media audience research -- The future of ratings measurement -- The future of television audience measurement : Nielsen Media Research's view -- Programming in a PPM world : Arbitron's view -- Look before you leap : commercial radio's view of the road a...
Alternative Titles
Full title
Ratings in transition.
Authors, Artists and Contributors
Author / Artists
Notes
General note
Media international Australia, Culture & policy, ; no. 105.
"Theme editors: Mark Balnaves ...[et al.]"--Cover.
Includes bibliographies.
Identifiers
Primary Identifiers
Call Numbers
N301.160994/1
Record Identifier
74Vv0go8PVPX
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/74Vv0go8PVPX
Other Identifiers
DDC
301.160994
MMS ID
991015846039702626
