The psychology of consumer behavior / Brian Mullen, Craig Johnson.
The psychology of consumer behavior / Brian Mullen, Craig Johnson.
About this item
Full title
The psychology of consumer behavior / Brian Mullen, Craig Johnson.
Author / Creator
Publisher
Hillsdale, N.J. : L. Erlbaum, 1990.
Date
1990.
Call Numbers
N658.8342/20
Record Identifier
74Vv4LxyyVE3
MMS ID
991015492319702626
Language
English
Formats
Physical Description
Physical content
xii, 217 p. : ill. ; 26 cm.
Publication information
Publisher
Hillsdale, N.J. : L. Erlbaum, 1990.
Place of Publication
New Jersey
Date Published
1990.
Subjects
More information
Alternative Titles
Full title
The psychology of consumer behavior / Brian Mullen, Craig Johnson.
Notes
General note
Includes bibliographical references (p. 182-203) and indexes.
Identifiers
Primary Identifiers
Call Numbers
N658.8342/20
Record Identifier
74Vv4LxyyVE3
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/74Vv4LxyyVE3
Other Identifiers
ISBN
0898598575
9780898598575
DDC
658.8342
MMS ID
991015492319702626
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