The $10 trillion prize : captivating the newly affluent in China and India / Michael J. Silverstein...
The $10 trillion prize : captivating the newly affluent in China and India / Michael J. Silverstein...
The $10 trillion prize : captivating the newly affluent in China and India / Michael J. Silverstein ... [et al.].
About this item
Full title
Publisher
Boston : Harvard Business Review Press, c2012.
Alternative title
Call Numbers
G 2013/569
Record Identifier
MMS ID
Language
English
Formats
Physical Description
Physical content
xix, 314 p. : ill. ; 24 cm.
Contents
Consumption in China and India : the dawn of a golden age -- The new revolutionaries : the rise of the middle classes -- The boom of the superrich : the millionaires (and billionaires) -- The next -but-one billion : the future of the left-behinds -- Finding the new consumer: the urban centers and ru...
Publication information
Publisher
Boston : Harvard Business Review Press, c2012.
Place of Publication
Massachusetts
Date Published
c2012.
Subjects
More information
Alternative Titles
Full title
The $10 trillion prize : captivating the newly affluent in China and India / Michael J. Silverstein ... [et al.].
Authors, Artists and Contributors
Author / Artists
Notes
General note
Includes bibliographical references and index.
Contextual Information
Date Copyright
c2012.
Identifiers
Primary Identifiers
Call Numbers
G 2013/569
Record Identifier
74Vv4b3EL3od
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/74Vv4b3EL3od
Other Identifiers
ISBN
1422187055 (alk. paper)
9781422187050 (alk. paper)
DDC
658.8/40951
MMS ID
991015582969702626
