The theory of buyer behavior / [by] John A. Howard and Jagdish N. Sheth.
The theory of buyer behavior / [by] John A. Howard and Jagdish N. Sheth.
About this item
Full title
Author / Creator
Publisher
New York : Wiley, [1969]
Date
[1969]
Call Numbers
T0315284
Record Identifier
MMS ID
Language
English
Formats
Physical Description
Physical content
xv, 458 p. : ill. ; 23 cm.
Publication information
Publisher
New York : Wiley, [1969]
Series
Place of Publication
New York (State)
Date Published
[1969]
Subjects
More information
Alternative Titles
Full title
The theory of buyer behavior / [by] John A. Howard and Jagdish N. Sheth.
Authors, Artists and Contributors
Author / Creator
Author / Artists
Notes
General note
The Wiley marketing series.
Bibliography: p. 421-449.
Transferred from: N658.83/36.
Identifiers
Primary Identifiers
Call Numbers
T0315284
Record Identifier
74Vv58mPwB6y
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/74Vv58mPwB6y
Other Identifiers
ISBN
0471416576
9780471416579
DDC
658.83
MMS ID
991017801679702626