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The theory of buyer behavior / [by] John A. Howard and Jagdish N. Sheth.

The theory of buyer behavior / [by] John A. Howard and ...

The theory of buyer behavior / [by] John A. Howard and Jagdish N. Sheth.

https://devfeature-collection.sl.nsw.gov.au/record/74Vv58mPwB6y

The theory of buyer behavior / [by] John A. Howard and Jagdish N. Sheth.

About this item

Full title

The theory of buyer behavior / [by] John A. Howard and Jagdish N. Sheth.

Author / Creator

Publisher

New York : Wiley, [1969]

Date

[1969]

Call Numbers

T0315284

Record Identifier

74Vv58mPwB6y

MMS ID

991017801679702626

Language

English

Formats

Physical Description

Physical content

xv, 458 p. : ill. ; 23 cm.

Publication information

Publisher

New York : Wiley, [1969]

Place of Publication

New York (State)

Date Published

[1969]

Subjects

Subjects and topics

More information

Alternative Titles

Full title

The theory of buyer behavior / [by] John A. Howard and Jagdish N. Sheth.

Authors, Artists and Contributors

Author / Creator

Notes

General note

The Wiley marketing series.

Bibliography: p. 421-449.

Transferred from: N658.83/36.

Identifiers

Primary Identifiers

Call Numbers

T0315284

Record Identifier

74Vv58mPwB6y

Permalink

https://devfeature-collection.sl.nsw.gov.au/record/74Vv58mPwB6y

Other Identifiers

ISBN

0471416576

9780471416579

DDC

658.83

MMS ID

991017801679702626

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