An introduction to consumer behavior / [by] James U. McNeal.
An introduction to consumer behavior / [by] James U. McNeal.
About this item
Full title
Author / Creator
Publisher
Santa Barbara : John Wiley & Sons, c1973.
Call Numbers
T0314316
Record Identifier
MMS ID
Language
English
Formats
Physical Description
Physical content
xvi, 328 p. : ill. ; 23 cm.
Publication information
Publisher
Santa Barbara : John Wiley & Sons, c1973.
Place of Publication
New York (State)
Date Published
c1973.
Subjects
More information
Alternative Titles
Full title
An introduction to consumer behavior / [by] James U. McNeal.
Authors, Artists and Contributors
Author / Creator
Notes
General note
The Wiley marketing series.
Includes index.
Title page imprint: London.
Bibliography: p. 280-319.
Transferred from: N658.834/6.
Contextual Information
Date Copyright
c1973.
Identifiers
Primary Identifiers
Call Numbers
T0314316
Record Identifier
74Vv5NLlQqQd
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/74Vv5NLlQqQd
Other Identifiers
ISBN
0471587001
9780471587002
MMS ID
991017774939702626