The visible librarian : asserting your value with marketing and advocacy / Judith A. Siess.
The visible librarian : asserting your value with marketing and advocacy / Judith A. Siess.
The visible librarian : asserting your value with marketing and advocacy / Judith A. Siess.
About this item
Full title
Author / Creator
Publisher
Chicago : American Library Association, 2003.
Date
2003.
Call Numbers
N021.7/38
Record Identifier
MMS ID
Language
English
Formats
Physical Description
Physical content
xvi, 154 p. ; 23 cm.
Contents
The primacy of customer service and other basics -- Doing the groundwork : marketing -- Publicity : the tangibles -- Public relations : the personal touch -- Advocacy : putting it all together.
Publication information
Publisher
Chicago : American Library Association, 2003.
Place of Publication
Illinois
Date Published
2003.
Subjects
More information
Scope and Contents
Summary
"Recent law, corporate, and even public library closings are the sad confirmation that libraries are no longer a given. Despite the fact that librarians bring unique value to their communities and organizations, too often their work goes on under the radar. The benefits provided by information professionals are invisible and taken for granted as In...
Alternative Titles
Full title
The visible librarian : asserting your value with marketing and advocacy / Judith A. Siess.
Authors, Artists and Contributors
Author / Creator
Notes
General note
Includes bibliographical references (p. 123-146) and index.
Identifiers
Primary Identifiers
Call Numbers
N021.7/38
Record Identifier
74Vv5ZxgeNVA
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/74Vv5ZxgeNVA
Other Identifiers
ISBN
0838908489 (alk. paper)
9780838908488 (alk. paper)
DDC
021.7
MMS ID
991017589349702626
