Promotion : advertising, publicity, personal selling, sales promotion / Richard E. Stanley.
Promotion : advertising, publicity, personal selling, sales promotion / Richard E. Stanley.
Promotion : advertising, publicity, personal selling, sales promotion / Richard E. Stanley.
About this item
Full title
Promotion : advertising, publicity, personal selling, sales promotion / Richard E. Stanley.
Author / Creator
Publisher
Englewood Cliffs, N.J. : Prentice-Hall, c1977.
Call Numbers
T0314111
Record Identifier
74Vv5g0AablM
MMS ID
991017763019702626
Language
English
Formats
Physical Description
Physical content
xxii, 394 p. : ill. ; 24 cm.
Publication information
Publisher
Englewood Cliffs, N.J. : Prentice-Hall, c1977.
Place of Publication
New Jersey
Date Published
c1977.
Subjects
More information
Alternative Titles
Full title
Promotion : advertising, publicity, personal selling, sales promotion / Richard E. Stanley.
Authors, Artists and Contributors
Author / Creator
Notes
General note
Includes bibliographical references and index.
Transferred from E658.8/STA.
Contextual Information
Date Copyright
c1977.
Identifiers
Primary Identifiers
Call Numbers
T0314111
Record Identifier
74Vv5g0AablM
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/74Vv5g0AablM
Other Identifiers
ISBN
0137307705
9780137307708
DDC
658.82
MMS ID
991017763019702626
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