The social organization : how to use social media to tap the collective genius of your customers and...
The social organization : how to use social media to tap the collective genius of your customers and employees / Anthony J. Bradley, Mark P. McDonald.
About this item
Full title
Author / Creator
Publisher
Boston, Mass. : Harvard Business Review Press, c2011.
Call Numbers
N658.872/49
Record Identifier
MMS ID
Language
English
Formats
Physical Description
Physical content
xiii, 252 p. : ill. ; 24 cm.
Contents
Introduction: the promise of social organizations -- Mass collaboration : the heart of the matter -- Becoming a social organization -- Forming a vision for community collaboration -- A strategic approach to community collaboration -- Refining purpose with purpose roadmaps -- Launch -- Guide from the...
Publication information
Publisher
Boston, Mass. : Harvard Business Review Press, c2011.
Place of Publication
Massachusetts
Date Published
c2011.
Subjects
More information
Alternative Titles
Full title
The social organization : how to use social media to tap the collective genius of your customers and employees / Anthony J. Bradley, Mark P. McDonald.
Authors, Artists and Contributors
Author / Creator
Author / Artists
Notes
General note
Gartner, Inc./Harvard Business Review Press series.
Includes index.
Contextual Information
Date Copyright
c2011.
Identifiers
Primary Identifiers
Call Numbers
N658.872/49
Record Identifier
74Vv7Mj62Ddl
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/74Vv7Mj62Ddl
Other Identifiers
ISBN
1422172368 (alk. paper)
9781422172360 (alk. paper)
DDC
658.872
MMS ID
991008706729702626