The Coca-Cola bottle [videorecording] / Alex Marengo.
The Coca-Cola bottle [videorecording] / Alex Marengo.
About this item
Full title
Publisher
London : BBC Enterprises, c1987.
Call Numbers
VB3023
Record Identifier
MMS ID
Language
English
Formats
Physical Description
Physical content
1 videocassette (VHS) (25 min.) : sd., col. ; 1/2 in.
Contents
Producer, Alex Marengo; film editors, Grant Muter, Charles Fletcher; executive producer, Christopher Martin; film recordists, Fred Clarke, Christopher King, Robin Swain.
Publication information
Publisher
London : BBC Enterprises, c1987.
Performers
Jancis Robinson.
Place of Publication
England
Date Published
c1987.
Subjects
More information
Scope and Contents
Summary
Traces the success of the packaging and marketing of Coca-Cola. The Coca-Cola bottle is a corporate totum and has become world famous, a classic of modern package design. Coca-Cola owes its success less to how it tastes than to the fervour which with it has been promoted. The drink has come to symbolise the power of Western capitalist culture to pe...
Alternative Titles
Full title
The Coca-Cola bottle [videorecording] / Alex Marengo.
Spine title
Coke bottle.
Authors, Artists and Contributors
Author / Artists
Notes
General note
BBC education & training.
Design classics ; EP 02.
BBC: 210220.
Colour recording system: PAL.
Contextual Information
Date Copyright
c1987.
Identifiers
Primary Identifiers
Call Numbers
VB3023
Record Identifier
74Vv8yRKA8mZ
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/74Vv8yRKA8mZ
Other Identifiers
DDC
748.82
MMS ID
991014334509702626
