How to sell a service : guidelines for effective selling in a service business / Malcolm H.B. McDona...
How to sell a service : guidelines for effective selling in a service business / Malcolm H.B. McDona...
How to sell a service : guidelines for effective selling in a service business / Malcolm H.B. McDonald with John W. Leppard.
About this item
Full title
Author / Creator
Publisher
Oxford : Heinemann Professional, 1988.
Date
1988.
Call Numbers
658.85/56
Record Identifier
MMS ID
Language
English
Formats
Physical Description
Physical content
265 p. : ill. ; 24 cm.
Contents
Includes index.
Publication information
Publisher
Oxford : Heinemann Professional, 1988.
Edition
2nd ed.
Place of Publication
England
Date Published
1988.
Subjects
More information
Alternative Titles
Full title
How to sell a service : guidelines for effective selling in a service business / Malcolm H.B. McDonald with John W. Leppard.
Authors, Artists and Contributors
Author / Creator
Author / Artists
Notes
General note
The Marketing series.
Service industries. Salesmanship. - Manuals (BNB/PRECIS)
Includes index.
"Published on behalf of the Institute of Marketing".
Identifiers
Primary Identifiers
Call Numbers
658.85/56
Record Identifier
74VvAqMpxLzy
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/74VvAqMpxLzy
Other Identifiers
ISBN
0750619007 (1993 repr.)
9780434912889 (pbk) :
0434912883 (pbk) :
9780434912889 (pbk.)
0434912883 (pbk.)
9780750619004 (1993 repr.)
DDC
658.85
MMS ID
991013469989702626
