International marketing / Vern Terpstra, Ravi Sarathy.
International marketing / Vern Terpstra, Ravi Sarathy.
About this item
Full title
International marketing / Vern Terpstra, Ravi Sarathy.
Author / Creator
Publisher
Chicago : Dryden Press, c1991.
Call Numbers
N658.848/37
Record Identifier
74VvB076p5Kb
MMS ID
991016562019702626
Language
English
Formats
Physical Description
Physical content
xxii, 714 p. : ill. ; 25 cm. + 1 folded map.
Publication information
Publisher
Chicago : Dryden Press, c1991.
Edition
5th ed.
Place of Publication
Illinois
Date Published
c1991.
Subjects
More information
Alternative Titles
Full title
International marketing / Vern Terpstra, Ravi Sarathy.
Notes
General note
Dryden Press series in marketing.
Includes bibliographical references and indexes.
Contextual Information
Date Copyright
c1991.
Identifiers
Primary Identifiers
Call Numbers
N658.848/37
Record Identifier
74VvB076p5Kb
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/74VvB076p5Kb
Other Identifiers
ISBN
0030327679
9780030539848 (pbk.)
0030539846 (pbk.)
9780030327674
DDC
658.848
MMS ID
991016562019702626
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