The business of champagne : a delicate balance / edited by Steve Charters.
The business of champagne : a delicate balance / edited by Steve Charters.
The business of champagne : a delicate balance / edited by Steve Charters.
About this item
Full title
Publisher
Milton Park, Abingdon, Oxon ; New York : Routledge, 2012.
Date
2012.
Call Numbers
N338.47663/18
Record Identifier
MMS ID
Language
English
Formats
Physical Description
Physical content
xvi, 211 p. ; ill., map ; 25 cm.
Publication information
Publisher
Milton Park, Abingdon, Oxon ; New York : Routledge, 2012.
Place of Publication
England
Date Published
2012.
Subjects
Subject Keywords
- BUSINESS & ECONOMICS / Management
- BUSINESS & ECONOMICS / International / Marketing
- SCIENCE / Earth Sciences / Geography
More information
Scope and Contents
Summary
"The world of champagne offers a fascinating insight into the complexity of modern business management and marketing. Champagne is at the same time a wine, a luxury product and a regional brand - it is tied to the place from which it comes, and can be made nowhere else. It therefore highlights a range of characteristics which make it interesting to...
Alternative Titles
Full title
The business of champagne : a delicate balance / edited by Steve Charters.
Authors, Artists and Contributors
Author / Artists
Notes
General note
Routledge studies of gastronomy, food and drink.
Includes bibliographical references and index.
Identifiers
Primary Identifiers
Call Numbers
N338.47663/18
Record Identifier
74VvKOABD86X
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/74VvKOABD86X
Other Identifiers
ISBN
0415594405 (hardback)
9780415594400 (hardback)
DDC
338.47663224
MMS ID
991007777209702626
