Services marketing in a changing environment / edited by Thomas M. Bloch, Gregory D. Upah, Valarie A...
Services marketing in a changing environment / edited by Thomas M. Bloch, Gregory D. Upah, Valarie A...
Services marketing in a changing environment / edited by Thomas M. Bloch, Gregory D. Upah, Valarie A. Zeithaml.
About this item
Full title
Services marketing in a changing environment / edited by Thomas M. Bloch, Gregory D. Upah, Valarie A. Zeithaml.
Publisher
Chicago, IL : American Marketing Association, c1985.
Call Numbers
NQ658.8/17
Record Identifier
74VvMQPawpMl
MMS ID
991007272329702626
Language
English
Formats
Physical Description
Physical content
vi, 138 p. : ill. ; 28 cm.
Publication information
Publisher
Chicago, IL : American Marketing Association, c1985.
Place of Publication
Illinois
Date Published
c1985.
Subjects
More information
Alternative Titles
Full title
Services marketing in a changing environment / edited by Thomas M. Bloch, Gregory D. Upah, Valarie A. Zeithaml.
Authors, Artists and Contributors
Notes
General note
Proceedings series / American Marketing Association.
Includes bibliographies and index.
Contextual Information
Date Copyright
c1985.
Identifiers
Primary Identifiers
Call Numbers
NQ658.8/17
Record Identifier
74VvMQPawpMl
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/74VvMQPawpMl
Other Identifiers
ISBN
0877571740 (pbk.)
9780877571742 (pbk.)
DDC
658.8
331.712068
MMS ID
991007272329702626
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