The power of product platforms : building value and cost leadership / Marc H. Meyer, Alvin P. Lehner...
The power of product platforms : building value and cost leadership / Marc H. Meyer, Alvin P. Lehnerd.
About this item
Full title
Author / Creator
Publisher
New York : Free Press, c1997.
Call Numbers
N658.575/53
Record Identifier
MMS ID
Language
English
Formats
Physical Description
Physical content
xiv, 267 p. : ill. ; 24 cm.
Contents
1. The Power of Product Platforms -- 2. Managing Product Platforms -- 3. Platform Strategy -- 4. Achieving Product Elegance Through Composite Design --5. Organizing for Renewal -- 6. Measuring the Performance of Product Families -- 7. Product Family and Platform Concepts for Software -- 8. Electroni...
Publication information
Publisher
New York : Free Press, c1997.
Place of Publication
New York (State)
Date Published
c1997.
Subjects
More information
Scope and Contents
Summary
Marc H. Meyer and Alvin P. Lehnerd provide a formula for turning products into profits, enabling companies to design technologically superior products more easily. Their solution is, in two words, Product Platforms. They argue that firms must focus their energies on developing families of products simultaneously which share common components and te...
Alternative Titles
Full title
The power of product platforms : building value and cost leadership / Marc H. Meyer, Alvin P. Lehnerd.
Notes
General note
Includes bibliographical references (p. 253-260) and index.
Contextual Information
Date Copyright
c1997.
Related resource (online)
Identifiers
Primary Identifiers
Call Numbers
N658.575/53
Record Identifier
74VvPVkXgwXM
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/74VvPVkXgwXM
Other Identifiers
ISBN
0684825805
9780684825809
DDC
658.575
MMS ID
991005578649702626