The art of persuasive communication / Richard Storey.
The art of persuasive communication / Richard Storey.
About this item
Full title
Author / Creator
Publisher
Aldershot, England ; Brookfield, Vt. : Gower, c1997.
Call Numbers
N658.45/177
Record Identifier
MMS ID
Language
English
Formats
Physical Description
Physical content
vii, 226 p. : ill. ; 23 cm.
Contents
1. Setting personal objectives -- 2. Understanding human motivation -- 3. Asking the right questions --4. Matching your ideas to their needs -- 5. Developing the relationship -- 6. Understanding non-verbal communication -- 7. Applying the power of personality -- 8. Choosing the right approach -- 9....
Publication information
Publisher
Aldershot, England ; Brookfield, Vt. : Gower, c1997.
Place of Publication
England
Date Published
c1997.
Subjects
More information
Scope and Contents
Summary
Richard Storey's ground-breaking book reveals the secrets of successful persuaders. In it he sets out the principles governing the influencing process and looks at a range of situations in which we apply them. He identifies four main personality types and shows which communication styles work best for each. With examples, exercises and checklists,...
Alternative Titles
Full title
The art of persuasive communication / Richard Storey.
Portion of title
Persuasive communication.
Authors, Artists and Contributors
Author / Creator
Notes
General note
Includes bibliographical references (p. 221-222) and index.
Contextual Information
Date Copyright
c1997.
Identifiers
Primary Identifiers
Call Numbers
N658.45/177
Record Identifier
74VvPlD6Bopb
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/74VvPlD6Bopb
Other Identifiers
ISBN
0566078198 :
9780566078194
0566078198
9780566078194 :
DDC
808
658.45
MMS ID
991005740879702626
