Strategic management in action / Mary Coulter.
Strategic management in action / Mary Coulter.
About this item
Full title
Author / Creator
Publisher
Upper Saddle River, N.J. : Prentice Hall, c2002.
Call Numbers
NQ658.4012/43
Record Identifier
MMS ID
Language
English
Formats
Physical Description
Physical content
xx, 396 p. : ill. ; 25 cm.
Contents
Ch. 1. Introducing the Concepts -- Ch. 2. The Context of Managing Strategically -- Ch. 3. Assessing Opportunities and Threats: Doing an External Analysis -- Ch. 4. Assessing Strengths and Weaknesses: Doing an Internal Analysis -- Ch. 5. Functional Strategies -- Ch. 6. Competitive Strategies -- Ch. 7...
Publication information
Publisher
Upper Saddle River, N.J. : Prentice Hall, c2002.
Edition
2nd ed.
Place of Publication
New Jersey
Date Published
c2002.
Subjects
More information
Alternative Titles
Full title
Strategic management in action / Mary Coulter.
Authors, Artists and Contributors
Author / Creator
Notes
General note
Includes bibliographical references and index.
Contextual Information
Date Copyright
c2002.
Identifiers
Primary Identifiers
Call Numbers
NQ658.4012/43
Record Identifier
74VvQQ8mkjx3
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/74VvQQ8mkjx3
Other Identifiers
ISBN
0130400068
9780130400062
DDC
658.4012
MMS ID
991014620129702626
