Managing the marketing research function / written by Lee Adler, Charles S. Mayer.
Managing the marketing research function / written by Lee Adler, Charles S. Mayer.
Managing the marketing research function / written by Lee Adler, Charles S. Mayer.
About this item
Full title
Managing the marketing research function / written by Lee Adler, Charles S. Mayer.
Author / Creator
Publisher
Chicago : American Marketing Association, c1977.
Call Numbers
T0314055
Record Identifier
74VvQVWeLLWd
MMS ID
991014517509702626
Language
English
Formats
Physical Description
Physical content
172 p. ; 23 cm.
Publication information
Publisher
Chicago : American Marketing Association, c1977.
Place of Publication
Illinois
Date Published
c1977.
Subjects
More information
Alternative Titles
Full title
Managing the marketing research function / written by Lee Adler, Charles S. Mayer.
Authors, Artists and Contributors
Author / Creator
Author / Artists
Notes
General note
Monographs series - American Marketing Association ; #5.
Bibliography: p. 170-172.
Transferred from: N658.83/55.
Contextual Information
Date Copyright
c1977.
Identifiers
Primary Identifiers
Call Numbers
T0314055
Record Identifier
74VvQVWeLLWd
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/74VvQVWeLLWd
Other Identifiers
ISBN
0877570825
9780877570820
DDC
658.83
MMS ID
991014517509702626
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