Marketing theory, philosophy of science perspectives / edited by Ronald F. Bush and Shelby D. Hunt.
Marketing theory, philosophy of science perspectives / edited by Ronald F. Bush and Shelby D. Hunt.
Marketing theory, philosophy of science perspectives / edited by Ronald F. Bush and Shelby D. Hunt.
About this item
Full title
Publisher
Chicago, IL : American Marketing Association, c1982.
Call Numbers
NQ658.8001/1
Record Identifier
MMS ID
Language
English
Formats
Physical Description
Physical content
xi, 315 p. : ill. ; 28 cm.
Publication information
Publisher
Chicago, IL : American Marketing Association, c1982.
Place of Publication
Illinois
Date Published
c1982.
Subjects
More information
Alternative Titles
Full title
Marketing theory, philosophy of science perspectives / edited by Ronald F. Bush and Shelby D. Hunt.
Authors, Artists and Contributors
Author / Artists
Notes
General note
Proceedings series / American Marketing Association.
Papers presented at the Third Special Conference on Marketing Theory, held Feb. 7-10, 1982, in San Antonio, Tex.
Includes bibliographies and index.
Contextual Information
Date Copyright
c1982.
Identifiers
Primary Identifiers
Call Numbers
NQ658.8001/1
Record Identifier
74VvRljeZXrO
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/74VvRljeZXrO
Other Identifiers
ISBN
0877571597
9780877571599
DDC
658.8001
MMS ID
991009258329702626
