Managing export marketing / Bernard Katz.
Managing export marketing / Bernard Katz.
About this item
Full title
Author / Creator
Publisher
Aldershot, Hants, England : Gower, c1987.
Call Numbers
N658.848/14
Record Identifier
MMS ID
Language
English
Formats
Physical Description
Physical content
xiii, 214 p. : ill. ; 23 cm.
Contents
Marketing context--Exporting--Market research--Government help--Generating export business from within UK--Appointing agents and distributors--Beware agency contracts--Getting regular business from agents and distributors--Exporting with minimal investment--B̀ig business' export activities--Selling...
Publication information
Publisher
Aldershot, Hants, England : Gower, c1987.
Place of Publication
England
Date Published
c1987.
Subjects
More information
Alternative Titles
Full title
Managing export marketing / Bernard Katz.
Authors, Artists and Contributors
Author / Creator
Notes
General note
Includes index.
Bibliography: p. 209-210.
Contextual Information
Date Copyright
c1987.
Identifiers
Primary Identifiers
Call Numbers
N658.848/14
Record Identifier
74VvdRbLGWOl
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/74VvdRbLGWOl
Other Identifiers
ISBN
0566026597
9780566026591
DDC
658.848
MMS ID
991005876649702626
