Strategic marketing for nonprofit organizations / Philip Kotler, Alan R. Andreasen.
Strategic marketing for nonprofit organizations / Philip Kotler, Alan R. Andreasen.
Strategic marketing for nonprofit organizations / Philip Kotler, Alan R. Andreasen.
About this item
Full title
Author / Creator
Publisher
Englewood Cliffs, N.J. : Prentice-Hall, c1987.
Call Numbers
N658.8/177
Record Identifier
MMS ID
Language
English
Formats
Physical Description
Physical content
xvi, 670 p. : ill. ; 24 cm.
Publication information
Publisher
Englewood Cliffs, N.J. : Prentice-Hall, c1987.
Edition
3rd ed.
Place of Publication
New Jersey
Date Published
c1987.
Subjects
More information
Alternative Titles
Full title
Strategic marketing for nonprofit organizations / Philip Kotler, Alan R. Andreasen.
Authors, Artists and Contributors
Author / Creator
Notes
General note
Prentice-Hall series in marketing.
Rev. ed. of: Marketing for nonprofit organizations / Philip Kotler. 2nd ed. 1982.
Includes bibliographies and indexes.
Contextual Information
Date Copyright
c1987.
Identifiers
Primary Identifiers
Call Numbers
N658.8/177
Record Identifier
74VvdyrWoAlM
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/74VvdyrWoAlM
Other Identifiers
ISBN
0138512051
9780138512057
DDC
658.8
MMS ID
991006034489702626
