Public relations cases : international perspectives / edited by Danny Moss and Barbara DeSanto.
Public relations cases : international perspectives / edited by Danny Moss and Barbara DeSanto.
Public relations cases : international perspectives / edited by Danny Moss and Barbara DeSanto.
About this item
Full title
Publisher
New York : Routledge, 2001.
Date
2001.
Record Identifier
MMS ID
Language
English
Formats
Physical Description
Physical content
p. cm.
Publication information
Publisher
New York : Routledge, 2001.
Place of Publication
New York (State)
Date Published
2001.
Subjects
More information
Scope and Contents
Summary
"This collection of contemporary international public relations case studies is an invaluable resource for teachers, researchers and students working in public relations, corporate communications and public affairs, as well as offering practitioners an in-depth understanding of the effective use of public relations in a range of organizational cont...
Alternative Titles
Full title
Public relations cases : international perspectives / edited by Danny Moss and Barbara DeSanto.
Authors, Artists and Contributors
Author / Artists
Notes
General note
Includes bibliographical references and index.
Identifiers
Primary Identifiers
Record Identifier
74Vvjky2Z33l
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/74Vvjky2Z33l
Other Identifiers
ISBN
0415234255 (hbk.)
9780415234252
0415234255
9780415234269 (pbk.)
0415234263 (pbk.)
9780415234252 (hbk.)
DDC
659.2
MMS ID
991015245129702626
