Direct marketing : strategy, planning, execution / Edward L. Nash.
Direct marketing : strategy, planning, execution / Edward L. Nash.
About this item
Full title
Direct marketing : strategy, planning, execution / Edward L. Nash.
Author / Creator
Publisher
New York : McGraw-Hill, c1986.
Call Numbers
N658.84/35
Record Identifier
74VvkOVoe2gl
MMS ID
991013841639702626
Language
English
Formats
Physical Description
Physical content
xxiii, 445 p. : ill. ; 24 cm.
Publication information
Publisher
New York : McGraw-Hill, c1986.
Edition
2nd ed.
Place of Publication
New York (State)
Date Published
c1986.
Subjects
More information
Alternative Titles
Full title
Direct marketing : strategy, planning, execution / Edward L. Nash.
Authors, Artists and Contributors
Author / Creator
Notes
General note
Includes index.
Contextual Information
Date Copyright
c1986.
Identifiers
Primary Identifiers
Call Numbers
N658.84/35
Record Identifier
74VvkOVoe2gl
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/74VvkOVoe2gl
Other Identifiers
ISBN
0070460248
9780070460249
DDC
658.84
MMS ID
991013841639702626
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