Relationship marketing : bringing quality, customer service, and marketing together / Martin Christo...
Relationship marketing : bringing quality, customer service, and marketing together / Martin Christo...
Relationship marketing : bringing quality, customer service, and marketing together / Martin Christopher, Adrian Payne, and David Ballantyne.
About this item
Full title
Author / Creator
Publisher
Oxford ; Boston : Butterworth-Heinemann, 1991.
Date
1991.
Call Numbers
N658.8/261
Record Identifier
MMS ID
Language
English
Formats
Physical Description
Physical content
viii, 204 p. : ill. ; 24 cm.
Publication information
Publisher
Oxford ; Boston : Butterworth-Heinemann, 1991.
Place of Publication
England
Date Published
1991.
Subjects
More information
Alternative Titles
Full title
Relationship marketing : bringing quality, customer service, and marketing together / Martin Christopher, Adrian Payne, and David Ballantyne.
Authors, Artists and Contributors
Author / Creator
Author / Artists
Notes
General note
The Marketing series.
"Published in association with the Chartered Institute of Marketing."
Includes bibliographical references and index.
Identifiers
Primary Identifiers
Call Numbers
N658.8/261
Record Identifier
74Vvlr67Ndbl
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/74Vvlr67Ndbl
Other Identifiers
ISBN
0750609788 :
9780750609784 (pbk.)
0750609788 (pbk.)
9780750602587
0750602589
9780750609784
0750609788
9780750609784 :
9780750602587 :
0750602589 :
DDC
658.8
658.812
MMS ID
991017417299702626
