Data mining explained : a manager's guide to customer-centric business intelligence / Rhonda Delmate...
Data mining explained : a manager's guide to customer-centric business intelligence / Rhonda Delmater and Monte Hancock.
About this item
Full title
Author / Creator
Publisher
Boston : Digital Press, c2001.
Call Numbers
N006.3/204
Record Identifier
MMS ID
Language
English
Formats
Physical Description
Physical content
xix, 392 p. : ill. ; 24 cm.
Publication information
Publisher
Boston : Digital Press, c2001.
Place of Publication
Massachusetts
Date Published
c2001.
Subjects
More information
Scope and Contents
Summary
"Data Mining Explained is the first book for managers and technical professionals that explains in an accessible way how data mining drives next-generation customer relationship strategies." "Data Mining Explained helps technically proficient managers and IT professionals use powerful data mining technologies to solve important business challenges,...
Alternative Titles
Full title
Data mining explained : a manager's guide to customer-centric business intelligence / Rhonda Delmater and Monte Hancock.
Notes
General note
Includes bibliographical references (p. 363-365) and index.
Contextual Information
Date Copyright
c2001.
Related resource (online)
Other version (online)
Identifiers
Primary Identifiers
Call Numbers
N006.3/204
Record Identifier
74VvovjgqXMM
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/74VvovjgqXMM
Other Identifiers
ISBN
1555582311 (pbk. : alk. paper)
9781555582319 (pbk. : alk. paper)
DDC
006.3
MMS ID
991013183939702626