Problems in marketing / [compiled by] E. Raymond Corey, Christopher H. Lovelock, Scott Ward.
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Problems in marketing / [compiled by] E. Raymond Corey, Christopher H. Lovelock, Scott Ward.
Problems in marketing / [compiled by] E. Raymond Corey, Christopher H. Lovelock, Scott Ward.
About this item
Full title
Publisher
New York : McGraw-Hill, c1981.
Call Numbers
N658.800722/2
Record Identifier
MMS ID
Language
English
Formats
Physical Description
Physical content
xviii, 810 p. : ill. ; 24 cm.
Publication information
Publisher
New York : McGraw-Hill, c1981.
Edition
6th ed.
Place of Publication
New York (State)
Date Published
c1981.
Subjects
More information
Alternative Titles
Full title
Problems in marketing / [compiled by] E. Raymond Corey, Christopher H. Lovelock, Scott Ward.
Authors, Artists and Contributors
Notes
General note
McGraw-Hill series in marketing.
"Case materials of the Harvard Graduate School of Business Administration."
Includes bibliographical references.
Contextual Information
Date Copyright
c1981.
Identifiers
Primary Identifiers
Call Numbers
N658.800722/2
Record Identifier
74VvrBaGmvey
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/74VvrBaGmvey
Other Identifiers
ISBN
0070131414
9780070131415 :
0070131414 :
9780070131415
DDC
658.800722
MMS ID
991011468979702626
