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The marketing plan : a practitioner's guide / Westwood, John.

The marketing plan : a practitioner's guide / Westwood,...

The marketing plan : a practitioner's guide / Westwood, John.

https://devfeature-collection.sl.nsw.gov.au/record/74VvrQ0wNBx3

The marketing plan : a practitioner's guide / Westwood, John.

About this item

Full title

The marketing plan : a practitioner's guide / Westwood, John.

Author / Creator

Publisher

London : Kogan Page, 1998.

Date

1998.

Call Numbers

T0362713

Record Identifier

74VvrQ0wNBx3

MMS ID

991011428149702626

Language

English

Formats

Physical Description

Physical content

224 p : ill. ; 24 cm.

Publication information

Publisher

London : Kogan Page, 1998.

Edition

2nd ed.

Place of Publication

England

Date Published

1998.

More information

Alternative Titles

Full title

The marketing plan : a practitioner's guide / Westwood, John.

Authors, Artists and Contributors

Author / Creator

Notes

General note

Professional paperback series.

Includes bibliographical references and index.

State Reference Library copy: transferred from 658.802/59.

Identifiers

Primary Identifiers

Call Numbers

T0362713

Record Identifier

74VvrQ0wNBx3

Permalink

https://devfeature-collection.sl.nsw.gov.au/record/74VvrQ0wNBx3

Other Identifiers

ISBN

0749426144

9780749426149

DDC

658.802

MMS ID

991011428149702626

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