Creating an Australian icon [videorecording] : Rip Curl.
Creating an Australian icon [videorecording] : Rip Curl.
About this item
Full title
Publisher
[Melbourne, Vic.] : Media Australia, c1996.
Alternative title
Rip Curl image.
Ripcurl image.
Rip Curl.
Call Numbers
VB8933
Record Identifier
MMS ID
Language
English
Formats
Physical Description
Physical content
1 videocassette (VHS) (20 min) : sd., col. ; 1/2 in.+ teacher's note.
Contents
Produced by Media Australia.
Publication information
Publisher
[Melbourne, Vic.] : Media Australia, c1996.
Place of Publication
Victoria
Date Published
c1996.
Subjects
More information
Scope and Contents
Summary
Provides a unique case study of the marketing achievements of a highly successful, all Australian business. Uses concise interviews, computer graphics, and attractive visual overlay, including excerpts from Rip Curl's own surfing films. Traces the evolution of the company's marketing images, and the important role played by Rip Curl's graphic desig...
Alternative Titles
Full title
Creating an Australian icon [videorecording] : Rip Curl.
Authors, Artists and Contributors
Author / Artists
Notes
General note
"VC522."
Distributed by Video Classroom.
Teacher's notes prepared by Geoffrey B. Russell.
Title on container: Creating an Australian icon - the Rip Curl image.
Contextual Information
Date Copyright
c1996.
Identifiers
Primary Identifiers
Call Numbers
VB8933
Record Identifier
74VvwaGrjx6X
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/74VvwaGrjx6X
Other Identifiers
DDC
797.32068
MMS ID
991004308139702626
