Branding with type / Stefan Rögener, Albert-Jan Pool, Ursula Packhäuser ; edited by E.M. Ginger ;...
Branding with type / Stefan Rögener, Albert-Jan Pool, Ursula Packhäuser ; edited by E.M. Ginger ;...
Branding with type / Stefan Rögener, Albert-Jan Pool, Ursula Packhäuser ; edited by E.M. Ginger ; translated by Stephanie Tripier.
About this item
Full title
Author / Creator
Publisher
Mountain View, Calif. ; [Great Britain] : Adobe Press, 1995.
Uniform title
Date
1995.
Call Numbers
N686.22/25
Record Identifier
MMS ID
Language
English
German
(Language of original)Formats
Physical Description
Physical content
120 p. : ill. ; 23 cm.
Contents
Preface: Looking for the right type -- Branding with type: More success with the "secret weapon" type -- How to identify type: The art of type classification -- How type works: Typeface profiles -- Different countries, different styles: Quotation marks and the "little difference" -- How to find the...
Are you type conscious?: Test it now! -- If you want to get what you see ...: How to order typefaces correctly -- Do not pirate, do not copy, do not imitate: Ten commandments for digital type users.
Publication information
Publisher
Mountain View, Calif. ; [Great Britain] : Adobe Press, 1995.
Place of Publication
England
Date Published
1995.
Subjects
More information
Alternative Titles
Full title
Branding with type / Stefan Rögener, Albert-Jan Pool, Ursula Packhäuser ; edited by E.M. Ginger ; translated by Stephanie Tripier.
Authors, Artists and Contributors
Author / Creator
Author / Artists
Notes
General note
Subtitle on cover: How type sells.
Bibliography: p. 118.
Identifiers
Primary Identifiers
Call Numbers
N686.22/25
Record Identifier
74VvwgdWMjE3
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/74VvwgdWMjE3
Other Identifiers
ISBN
1568302487(pbk.) :
9781568302485(pbk.) :
DDC
686.22/25
MMS ID
991004348219702626
