Research in contemporary issues of marketing : best paper series of the inaugural Australian Confere...
Research in contemporary issues of marketing : best paper series of the inaugural Australian Confere...
Research in contemporary issues of marketing : best paper series of the inaugural Australian Conference of the Chartered Institute of Marketing : a research volume / edited by Ernest Alan Buttery.
About this item
Full title
Publisher
South Penrith, N.S.W. : School of Marketing and International Business, UWS, 2003.
Date
2003.
Call Numbers
380.1/5
Record Identifier
MMS ID
Language
English
Formats
Physical Description
Physical content
xii, 360 p. : ill. ; 25 cm + 1 CD-ROM.
Publication information
Publisher
South Penrith, N.S.W. : School of Marketing and International Business, UWS, 2003.
Place of Publication
New South Wales
Date Published
2003.
Subjects
More information
Alternative Titles
Full title
Research in contemporary issues of marketing : best paper series of the inaugural Australian Conference of the Chartered Institute of Marketing : a research volume / edited by Ernest Alan Buttery.
Cover title
Research into contemporary issues in marketing.
Authors, Artists and Contributors
Notes
General note
"August 2003".
"'The future of Marketing with Particular Reference to Asia and the Antipodes' is the title of the inaugural research conference by the Chartered Institute of Marketing ..." --Introduction.
Includes bibliographical references.
Identifiers
Primary Identifiers
Call Numbers
380.1/5
Record Identifier
74VvxlMJqVNb
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/74VvxlMJqVNb
Other Identifiers
ISBN
0646426249
9780646426242
DDC
380.1
MMS ID
991016916769702626
