Sport, Sponsorship and Public Health
Sport, Sponsorship and Public Health
About this item
Full title
Author / Creator
Publisher
Oxford: Taylor & Francis Group
Date
2023
Language
English
Formats
Publication information
Publisher
Oxford: Taylor & Francis Group
Subjects
More information
Scope and Contents
Contents
This book examines the development of sport sponsorship and its impact on global public health. It argues that sport governing bodies should not continue to treat fans solely as consumers, and that a more ethical approach should be taken to sport sponsorship.
Alternative Titles
Full title
Sport, Sponsorship and Public Health
Authors, Artists and Contributors
Author / Creator
Identifiers
Primary Identifiers
Record Identifier
TN_cdi_askewsholts_vlebooks_9781000853469
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/TN_cdi_askewsholts_vlebooks_9781000853469
Other Identifiers
ISBN
9781032145181,1032145188,1032145196,9781032145198
DOI
10.4324/9781003239734