User satisfaction with mobile websites: the impact of perceived usefulness (PU), perceived ease of u...
User satisfaction with mobile websites: the impact of perceived usefulness (PU), perceived ease of use (PEOU) and trust
About this item
Full title
Author / Creator
Publisher
Bingley: Nankai Business Review International
Journal title
Language
English
Formats
Publication information
Publisher
Bingley: Nankai Business Review International
Subjects
More information
Scope and Contents
Contents
Purpose
The purpose of the study is to investigate the impact of perceived usefulness (PU), perceived ease of use (PEOU) and trust on Mobile website Satisfaction by extending technology acceptance model (TAM) and trust theory in Malaysia.
Design/methodology/approach
A total of 500 questionnaires were distributed, and 302 were returned (60....
Alternative Titles
Full title
User satisfaction with mobile websites: the impact of perceived usefulness (PU), perceived ease of use (PEOU) and trust
Authors, Artists and Contributors
Author / Creator
Identifiers
Primary Identifiers
Record Identifier
TN_cdi_crossref_primary_10_1108_NBRI_01_2014_0005
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/TN_cdi_crossref_primary_10_1108_NBRI_01_2014_0005
Other Identifiers
ISSN
2040-8749
E-ISSN
2040-8749,2040-8757
DOI
10.1108/NBRI-01-2014-0005
