What Intentions and Interesting Information Can Attract Consumers to Scan QR Code While Buying Eggs?
What Intentions and Interesting Information Can Attract Consumers to Scan QR Code While Buying Eggs?
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Publisher
Switzerland: MDPI AG
Journal title
Language
English
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Publisher
Switzerland: MDPI AG
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Scope and Contents
Contents
A Quick Response Code (QR Code) aims to provide accurate and traceable information to consumers wanting to verify the quality of agri-food products. This study aimed to investigate the experiences and intentions of scanning QR Code in traditional markets and supermarkets. Furthermore, the types of egg information in the QR Code were explored to ide...
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Full title
What Intentions and Interesting Information Can Attract Consumers to Scan QR Code While Buying Eggs?
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Record Identifier
TN_cdi_doaj_primary_oai_doaj_org_article_d327fe6374974d7e9338c78d5360df91
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/TN_cdi_doaj_primary_oai_doaj_org_article_d327fe6374974d7e9338c78d5360df91
Other Identifiers
ISSN
2304-8158
E-ISSN
2304-8158
DOI
10.3390/foods11091259
